Zoe George

Meet Zoe

If you follow Zoe George (@thesubtlemummy) on Instagram, you’ll know she’s rarely standing still. From overseas adventures to family life and content creation, Zoe shares her world with honesty, humour and authenticity.

After appearing on Big Brother Australia Season 12, Zoe built an engaged online community by documenting the highs and lows of everyday life. Being in front of the camera is part of her job, which meant she became increasingly aware of changes to her smile.

When her bonded retainer broke a few years ago, her teeth gradually started to move. At first it was subtle, but over time she noticed it more and more in photos and videos. Ready to restore the smile she once had, Zoe chose orthodontist-led clear aligner treatment at Urban Smile.

Zoe’s Smile

For Zoe, straightening her teeth wasn’t about creating a brand-new smile. It was about getting back the smile she already loved.

After years of wearing a bonded retainer, she didn’t expect her teeth to move as much as they did when it broke.

“I would look back at photos and notice things shifting, especially my lower teeth. Once I realised how much they had changed, I knew I wanted my old smile back.”

As someone who regularly appears on camera, Zoe found herself becoming increasingly conscious of one front tooth, even editing photos to make it appear straighter.

Staying On Track

From her very first consultation at Urban Smile Hawthorn, Zoe was surprised by how convenient the process was.

As someone who travels frequently, Zoe initially worried treatment would interrupt her lifestyle. Instead, it fitted seamlessly around work, travel and content creation.

Whether she was in Greece, Bali or somewhere in between, the Dental Monitoring app allowed her to complete weekly scans from wherever she was. By sharing these scans, the Urban Smile clinical team could monitor her progress in real time and let her know when it was time to move to her next aligner, helping keep her treatment on track without the need for frequent in-person appointments.

“I would scan my teeth, then wait patiently to see if I passed and could move on to the next aligner. It was always so exciting.”

The convenience of remote monitoring meant fewer visits to the clinic while allowing the team to review her progress, make adjustments if needed, and keep her treatment progressing exactly as planned – all from the comfort of home or wherever her travels took her.

Zoe’s Results

Looking back, Zoe says she’s amazed by both the simplicity of the journey and the final result.

“I’m actually so surprised at how quickly it went and how easy the whole thing was.“I didn’t imagine they would be as perfect as they turned out to be.”

Today, Zoe has the confident smile she wanted back and encourages anyone who’s been considering clear aligners not to wait.

“Just do it.” “The longer you put something like this off, the longer you delay feeling good about your smile.”

Her smile journey proves that even small changes can make a big difference to your confidence, and that orthodontist- designed clear aligner treatment can fit around even the busiest lifestyle.