About Us

Our Founders

As Specialist Orthodontists with over 40 years experience combined designing beautiful, healthy smiles, we’ve witnessed first hand the impact of treatments done without the right expertise. Many patients would walk into our Collins Street practice, frustrated and disheartened after trying mail-order aligners. Their stories were often the same – no X-rays to ensure their teeth were healthy, no professional oversight, and DIY kits that left them to navigate one of the most critical steps of their smile journey alone. Many of these treatments weren’t just disappointing – they were risky, leaving patients in need of re-treatment or, worse, unfinished.

When the world came to a standstill in 2020 and people couldn’t leave their homes, the demand for these quick-fix solutions surged. But teeth straightening isn’t something that should ever be rushed or taken lightly. It’s a deeply personal journey, often driven by the desire for more confidence and long-lasting results. We knew there had to be a better way – one that prioritises the patient’s care, safety, and outcomes above all else.

And so, in August 2022, Urban Smile was born.

We’re incredibly proud of what Urban Smile represents: a new era of orthodontic care that makes achieving your Dream Smile accessible, safe, and extra convenient.

Your smile is our passion. Your confidence is our goal. And with us, you’re in safe hands.

Here’s to creating your Dream Smile, Done Right™.

Warmly, Urban Smile Founders

Dr. Igor Lavrin BDS (Adelaide), MMSc (Harvard)
and Dr. Sarah Lawrence BDS (Otago), MDSc (Melbourne).

A New Approach to Teeth Straightening

At Urban Smile, we’re not just an orthodontic service; we’re a promise. A promise to deliver high-quality, specialist-driven care that’s convenient and affordable – without cutting corners. Behind every treatment plan, there’s our expertise. As Specialist Orthodontists, we design every single smile.

When we first envisioned Urban Smile, our mission was clear: to make smile transformations more accessible, without compromising on quality or care.

Our Studios

While you won’t meet us in the studio like in a traditional practice, our highly skilled team of Studio Managers, Oral Health Therapists, and Dental Assistants are carefully trained to provide exceptional care in our modern, welcoming spaces. They connect with us remotely to ensure you’re getting the best experience.

With studios across Melbourne in Brunswick, Clyde, Doreen, Hawthorn and Waurn Ponds, we’ve created spaces that reflect our vision of relaxed, comfortable environments where you can feel at ease as you begin your smile transformation.